How to connect Ozon, Wildberries, and Yandex Market chats

← Back

Each marketplace is connected with an API key from the seller's account: "Add channel" → marketplace → paste key → "Save and connect".

  1. In multichat, click "Add channel" and select Ozon, Wildberries, or Yandex Market, then "New connection".
  2. Create a key in the seller's account:
    • Ozon — Settings → Seller API → "Generate key", with access to chats. Enter the "Client-Id" and "Api-Key".
    • Wildberries — Profile → Settings → API access → "Create token", category "Chat with customers", without the "Read only" checkbox. Paste into "WB API token".
    • Yandex Market — profile icon → Settings → API and modules → "Create API key" with "Communication with customers" access. Paste into "Api-Key". The "Account ID" is needed only if the key opens several accounts.
  3. Click "Save and connect". Multichat will check the key and load the latest chats; new messages are then fetched every minute.
  4. For Ozon and Market, you can enable instant delivery: copy the address from the "Instant delivery (optional)" block and paste it in your account into push notifications (API notifications).

Platform rules. You must not share your phone, email, links, or invite the buyer outside the marketplace. A reminder is displayed above the reply field, and if a contact is found in the reply, multichat will ask again: "Fix" or "Send anyway".

Replies in Ozon and Wildberries are up to 1000 characters, in Market — up to 4096. Wildberries accepts only JPEG, PNG, and PDF files.

If it didn't work

  • Error "Ozon denied access to chats". Ozon opens chats via API only with a Premium Plus or Premium Pro subscription.
  • Error "WB: too many requests…" or "WB limited requests to chat…". A "Basic" token has a limit of one request per hour. Create a "Personal" token and replace it in the settings.
  • Wildberries stopped working after six months. The token lasts up to 180 days: create a new one and paste it into the same connection. The list warns about this in advance.
Did the article help?

See also

Tips for working with the builder

The "Help" section is made for those who are building a website on "Pervaya Liniya" for the first time. It contains answers to common questions: how to create a website, what to write in the fields, how to edit texts and photos, how to connect your own domain, and how to set up sections. The materials will help you figure things out without contacting support.

The builder is simple: you fill in the fields on the creation page, and then edit the content directly on the finished website. If something does not work or is unclear, check the relevant help item. The instructions are written in plain language and describe every step.

In Help you will find answers to questions:

  • how to come up with a website address and what to do if the name is taken;
  • how to change the title, description, and other texts on the page;
  • how to add products, services, or request forms;
  • how to connect your own domain instead of an address on firstline.com.ua;
  • how to set up sections and modules for your business needs.

If you cannot find the answer you need, use the feedback form — we will help you figure it out. The section is updated so that you can always find current information about working with the builder.